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Inside IHG's New 'Net Zero' Hotel
IHG’s net zero hotel is a step forward, but the reality is that not every region or hotel owner can follow suit just yet. Access to renewable energy, sustainable materials, and even willing investors varies wildly, meaning true industry-wide change depends as much on local infrastructure as it does on big-brand ambition. -Darin Graham
Skift Take: IHG’s net zero hotel is a step forward, but the reality is that not every region or hotel owner can follow suit just yet. Access to renewable energy, sustainable materials, and even willing investors varies wildly, meaning true industry-wide change depends as much on local infrastructure as it does on big-brand ambition.
-Darin Graham
