ATM 2025’s Informal Influencer Networking Session hits 150+ registrations – and counting

LONDON – More than 150 influencers have already registered for the “Informal Influencer Networking Session” at the Arabian Travel Market (ATM) 2025 on April 30th in Dubai. NaviSavi, the B2B2C platform dedicated to travel User Generated Content (UGC) short videos, will host the event to bring together travel content creators and travel brands. Registrations are still open for both influencers and companies.

“Travel marketing is no longer just about destinations- it’s about the voices that bring them to life. We’re in a creator-led era where brands and content creators must collaborate to stay relevant,” says Sally Bunnell, CEO and Founder of NaviSavi. “The Informal Influencer Networking Session at ATM 2025 is a unique space for forging powerful partnerships, tapping into emerging travel trends, and amplifying reach through authentic, engaging content. We’re thrilled to help bridge that connection between creators and travel brands ready to grow together.”

Apart from hosting the networking event, NaviSavi is leading other activities at the ATM as official partner of the main travel show in the Middle East. Sally Bunnell will moderate the panel “The Creator’s Playbook: Mastering the Business of Travel Content in the Social Search Age” on April 30th that will explore the role of influencers and grand content acquisition in the travel industry with the participation of Ghadeer El Khub, Creative and Production Director at the Abu Dhabi Culture and Tourism Department, Rana Samara, Social Media Director ad Wego, and Ali Almeshaal, CEO at Sukun.

At ATM 2025, the startup will also have a booth in the Hotels area (HC3008) where it will welcome current and potential customers, including travel brands, Destination Management Organizations (DMOs) and content creators; as well as prospective investors interested in learning more about its products and business model.

Founded in 2019, NaviSavi has evolved from starting out in media to a B2B2C marketplace for travel content, where travellers look for inspiration for their next trip, experienced travel content creators earn revenue for their posts and travel brands worldwide get access to relevant marketing material. The platform offers currently 150,000 geolocated videos from over 180 countries from 5,000 creators and has 15 travel clients, including tour operators, online travel agencies (OTAs), cruise liners, tourism boards and airlines. Among others, NaviSavi
has been recognised as a Startup of the Year from the World Aviation Festival 2024 and Touristech Startup Fest 2024 at the Tourism Innovation Summit (TIS). The startup has launched a new fundraising round to raise $1.25m. USD to finance its further growth.

The article ATM 2025’s Informal Influencer Networking Session hits 150+ registrations – and counting first appeared in TravelDailyNews International.