The GoPro Hero 13 Black is now white
Image: GoPro While the word "Black" in GoPro camera names signifies it is the top-of-the-line model, it has, for some time, also referenced the color of the action cams. While there were silver and white GoPros at one point, the last six generations have all exclusively featured an all-black design. Now, the white color is back for a time, since the action camera giant has announced a limited edition white version of the GoPro Hero13 Black. While some may simply prefer white for aesthetic reasons, it also has some practical use. If your GoPro falls somewhere, white is generally more noticeable than black, making it easier to locate. Of course, the opposite is true for snow sports, but against grass, rock and other surfaces, white will stand out. The GoPro Hero13 Black in Polar White is exactly the same as the black version but with a white exterior. The durable action camera offers 5.3K60 video, HyperSmooth 6.0 stabilization and a Type 1/1.9 (6.3 x 5.5mm) CMOS sensor. It uses GoPro's long-lasting Enduro battery, providing 1.5 hours of continuous recording in 5K 30p or 4K 30p. Photo: GoPro Like the black color, the Hero13 Black in Polar White is compatible with the new interchangeable HB-Series Lenses. These lens mods use auto detection, so you don't have to change settings when attaching a new lens. Options include an Ultra Wide Lens Mod, Macro Lens Mod and a set of four ND filters. Additionally, the Anamorphic Lens Mod, which results in cinematic-looking 21:9 ultra-wide footage, is also available for purchase as of today. It's been a bit of a wait for that lens, as it was initially announced in September last year. The limited edition Polar White model is available for purchase today on GoPro's website for $400, the same price as the original version of the GoPro Hero13 Black. If you already own the Hero13 Black but like the idea of having a white camera, you can purchase a white silicon sleeve with a lanyard to reskin your camera. That sleeve is also available in blue and black. Buy now: Buy at GoPro Pre-order at B&H Press release: Introducing the Limited Edition Polar White Color of the Award-Winning GoPro HERO13 Black Best-In-Class 5.3K Video, HyperSmooth 6.0 Video Stabilization and Interchangeable HB-Series Lenses Compatibility in a Crisp New Color SAN MATEO, Calif., March 24, 2025 /PRNewswire/ -- Today, GoPro (NASDAQ: GPRO) announced its flagship HERO13 Black camera is available in a limited edition Polar White colorway. Available today for $399.99. Now customers can elevate their adventures and capture every moment in style. The striking new color brings a fresh look to GoPro's flagship camera, which features best-in-class 5.3K60 video, HyperSmooth 6.0 video stabilization, legendary GoPro durability, magnetic mounting and the powerful Enduro battery. The camera is compatible with the all-new, interchangeable HB-Series Lenses with Auto Detection. These lenses make it easy to expand the range of creative shots you can capture with HERO13 Black: The industry's widest-angle, most stable, immersive POV shots with the $99.99 MSRP Ultra Wide Lens Mod Close-focus shots with the $129.99 MSRP Macro Lens Mod Easy-to-achieve motion blur using the $69.99 MSRP ND Filter 4-Pack Hollywood-looking cinematic 21:9 ultra wide-angle shots using the $129.99 MSRP Anamorphic Lens Mod Combining HERO13 Black in Polar White with a GoPro Premium ($24.99 first year for new subscribers and $49.99/year thereafter) or Premium+ ($99.99/year) Subscription adds the ability to auto-upload your footage to the cloud, receive automatic highlight videos via the GoPro Quik App, save up to 30% on accessory purchases at GoPro.com, no-questions-asked damaged camera replacements and more. HERO13 Black in Polar White is available now at retailers globally and at GoPro.com.

![]() |
Image: GoPro |
While the word "Black" in GoPro camera names signifies it is the top-of-the-line model, it has, for some time, also referenced the color of the action cams. While there were silver and white GoPros at one point, the last six generations have all exclusively featured an all-black design. Now, the white color is back for a time, since the action camera giant has announced a limited edition white version of the GoPro Hero13 Black.
While some may simply prefer white for aesthetic reasons, it also has some practical use. If your GoPro falls somewhere, white is generally more noticeable than black, making it easier to locate. Of course, the opposite is true for snow sports, but against grass, rock and other surfaces, white will stand out.
The GoPro Hero13 Black in Polar White is exactly the same as the black version but with a white exterior. The durable action camera offers 5.3K60 video, HyperSmooth 6.0 stabilization and a Type 1/1.9 (6.3 x 5.5mm) CMOS sensor. It uses GoPro's long-lasting Enduro battery, providing 1.5 hours of continuous recording in 5K 30p or 4K 30p.
![]() |
Photo: GoPro |
Like the black color, the Hero13 Black in Polar White is compatible with the new interchangeable HB-Series Lenses. These lens mods use auto detection, so you don't have to change settings when attaching a new lens. Options include an Ultra Wide Lens Mod, Macro Lens Mod and a set of four ND filters. Additionally, the Anamorphic Lens Mod, which results in cinematic-looking 21:9 ultra-wide footage, is also available for purchase as of today. It's been a bit of a wait for that lens, as it was initially announced in September last year.
The limited edition Polar White model is available for purchase today on GoPro's website for $400, the same price as the original version of the GoPro Hero13 Black. If you already own the Hero13 Black but like the idea of having a white camera, you can purchase a white silicon sleeve with a lanyard to reskin your camera. That sleeve is also available in blue and black.
Buy now:
Press release:
Introducing the Limited Edition Polar White Color of the Award-Winning GoPro HERO13 Black
Best-In-Class 5.3K Video, HyperSmooth 6.0 Video Stabilization and Interchangeable HB-
Series Lenses Compatibility in a Crisp New Color
SAN MATEO, Calif., March 24, 2025 /PRNewswire/ -- Today, GoPro (NASDAQ: GPRO) announced its flagship HERO13 Black camera is available in a limited edition Polar White colorway. Available today for $399.99.
Now customers can elevate their adventures and capture every moment in style. The striking new color brings a fresh look to GoPro's flagship camera, which features best-in-class 5.3K60 video, HyperSmooth 6.0 video stabilization, legendary GoPro durability, magnetic mounting and the powerful Enduro battery.
The camera is compatible with the all-new, interchangeable HB-Series Lenses with Auto Detection. These lenses make it easy to expand the range of creative shots you can capture with HERO13 Black:
- The industry's widest-angle, most stable, immersive POV shots with the $99.99 MSRP Ultra Wide Lens Mod
- Close-focus shots with the $129.99 MSRP Macro Lens Mod
- Easy-to-achieve motion blur using the $69.99 MSRP ND Filter 4-Pack
- Hollywood-looking cinematic 21:9 ultra wide-angle shots using the $129.99 MSRP Anamorphic Lens Mod
Combining HERO13 Black in Polar White with a GoPro Premium ($24.99 first year for new subscribers and $49.99/year thereafter) or Premium+ ($99.99/year) Subscription adds the ability to auto-upload your footage to the cloud, receive automatic highlight videos via the GoPro Quik App, save up to 30% on accessory purchases at GoPro.com, no-questions-asked damaged camera replacements and more.
HERO13 Black in Polar White is available now at retailers globally and at GoPro.com.