Marvel Studios Has A 10-Year X-Men Plan

Marvel Studios’ “Thunderbolts” is now playing in cinemas and the overwhelming reaction online seems to be that it’s a vast improvement on “Captain America: Brave New World”.

With “The Fantastic Four: First Steps” and two new “Avengers” to come next, there’s the feeling that the company is at least trying to right the ship following its underwhelming Multiverse Saga.

Now, a new report at The Wall Street Journal reveals that Marvel Studios chief Kevin Feige is “leading an internal overhaul aimed at getting the studio back on track.”

As expected, the paper says the executive was stretched too thin while attempting to oversee the increased number of projects coming out to help fill out the Disney+ streaming service, resulting in a decline in quality.

They claim he agreed to the plan because “of a zealousness to tell more stories and a desire to be an ‘excellent corporate citizen.’ It turned out to be a mistake.”

Things got bad enough that executives struggled to connect with Feige about their work, and when they did several weeks of work could be thrown out. His workload went from just two films per year, to multiple films and shows that effectively quadrupled (or more) the runtime of content he had to oversee.

“Thunderbolts*”, shot last year, is one of the first films produced in what is being dubbed the “post-quantity era” which began after a meeting in Fall 2023 in which the company decided to cut back significantly on content production with TV shows being produced said to have plots divorced from the MCU.

Marvel has seemingly reverted to its strategy from before the streaming boom, which includes Feige more carefully mapping things out again. He reportedly has told colleagues “he has a 10-year plan for the [X-Men]” but there’s no further details there as yet beyond the new “Avengers” films set to serve as an introduction of the characters.

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