Skift

Marriott's Hotel Push in Europe Targets Middle-Class and Smaller Cities

Marriott's Four Point Flex expansion marks a belated, yet decisive, push into the European midscale market, aiming to rapidly capture a growing segment. -Luke Martin

Apr 1, 2025 - 17:28
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Marriott's Hotel Push in Europe Targets Middle-Class and Smaller Cities
Skift Take: Marriott's Four Point Flex expansion marks a belated, yet decisive, push into the European midscale market, aiming to rapidly capture a growing segment. -Luke Martin

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