Loyalty As a Value Multiplier in Hospitality & By Philip Bacon
In the hospitality industry, loyalty is essential for guest retention, profitability, asset valuation, and sustainable growth. Loyalty programs of major hotel chains had gained over 500 million members by the end of 2024, marking a 69% increase since 2018.
In the hospitality industry, loyalty is essential for guest retention, profitability, asset valuation, and sustainable growth. Loyalty programs of major hotel chains had gained over 500 million members by the end of 2024, marking a 69% increase since 2018.
