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Ascend Collection Surpasses 400 Openings Globally and Debuts New Logo
NORTH BETHESDA, Maryland—Choice Hotels International, Inc. celebrated a milestone for the Ascend Collection brand with more than 400 independent resort, historic, and boutique hotels open around the globe. Established as the first soft brand in the hotel industry in 2008, Ascend continues to deliver results for owners as demand for bespoke hotel experiences continues to grow. As part of the next chapter of the brand’s growth, Choice Hotels is streamlining the brand name as the […] The post Ascend Collection Surpasses 400 Openings Globally and Debuts New Logo appeared first on LODGING Magazine.
NORTH BETHESDA, Maryland—Choice Hotels International, Inc. celebrated a milestone for the Ascend Collection brand with more than 400 independent resort, historic, and boutique hotels open around the globe. Established as the first soft brand in the hotel industry in 2008, Ascend continues to deliver results for owners as demand for bespoke hotel experiences continues to grow. As part of the next chapter of the brand’s growth, Choice Hotels is streamlining the brand name as the […]
The post Ascend Collection Surpasses 400 Openings Globally and Debuts New Logo appeared first on LODGING Magazine.
