ITRC partners Techstyle to launch Diesel-branded audio and mobile accessories in travel retail

International & Travel Retail Consultants (ITRC) has been appointed travel retail and duty-free agent for Techstyle, the Netherlands‑based designer, manufacturer and distributor of premium tech accessories.

ITRC will introduce Techstyle’s Diesel‑branded wireless audio products and mobile accessories to the travel retail channel worldwide.

Techstyle designs, manufactures and distributes tech accessories and smartphone cases in partnership with big name fashion and lifestyle brands, including Diesel, Swarovski and Samsung.

The company has delivered more than 20 million units to more than 50 consumer electronics retailers across all major markets.

The Diesel wireless audio range bound for travel retail will include on‑trend wireless speakers and wireless earbuds, each featuring Diesel’s signature branding and engineered for premium sound performance.

The mobile accessories collection comprises Diesel‑branded smartphone cases, AirPod cases and laptop cases.

According to ITRC President Rob Robertaccio, all products are designed to reflect Diesel’s distinctive, fashion‑led identity and will have strong appeal to the fast-expanding Gen Z traveller segment.

He said, “We are proud to partner with Techstyle to bring Diesel‑branded wireless audio and mobile accessories to the global travel retail market. Diesel’s powerful brand aesthetic and Techstyle’s manufacturing excellence create a perfect synergy for duty free.

“Even more compelling, this partnership enables us to offer our retail partners aggressive margins in what is traditionally a low‑margin category – delivering both standout style and strong profitability.”

Techstyle Chief Commercial Officer Bas Somers commented, “We’re excited to join forces with ITRC to introduce Diesel’s fashion‑forward tech accessories to travellers worldwide. ITRC’s deep expertise in duty free and travel retail will ensure these products reach the right audience.”

Read our recent interview with Rob Robertaccio on the launch of ITRC here.