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‘SNL50’: How the Celebration of a Golden TV Milestone Became a Test for NBCUniversal
The years-long road that led to last week’s “SNL50” events was more than a complex programming campaign for NBCUniversal. It was a test of the company’s pipes. The Feb. 14 “SNL50: The Homecoming Concert,” held at Radio City Music Hall, and Feb. 16 “SNL50: The Anniversary Special” are pitch-perfect examples of the kind of distinctive […]
The years-long road that led to last week’s “SNL50” events was more than a complex programming campaign for NBCUniversal. It was a test of the company’s pipes. The Feb. 14 “SNL50: The Homecoming Concert,” held at Radio City Music Hall, and Feb. 16 “SNL50: The Anniversary Special” are pitch-perfect examples of the kind of distinctive […]
