Etihad, Tourism Authority of Thailand sign cooperative agreement

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Etihad Airways formally signed a Memorandum of Cooperation (MoC) with the Tourism Authority of Thailand (TAT) at the ongoing Arabian Travel Market (ATM).

This new cooperative agreement aims to strengthen the relationship between the Kingdom of Thailand and the national airline of the United Arab Emirates.

At the same time this agreement is expected to boost tourism to Thailand through Etihad’s extensive global network. 

Aligned with Etihad’s mission to deliver extraordinary travel experiences, the MoC will see both organisations advocating high-quality travel experiences in Thailand through collaborative activities and promotion.

A growing market

Last year, Etihad announced the addition of two new destinations in Thailand, among the 16 new routes the airline is launching in 2025. 

Operations to Krabi and Chiang Mai will begin in October and November respectively, and will strengthen the airline’s presence in the market, alongside existing routes to Bangkok and Phuket. 

Also, Etihad’s extensive global network and four gateways in Thailand make it easy for leisure travellers to fly directly into their favourite holiday destinations in Thailand, supporting tourism in the market on a global scale.

Etihad CEO Antonoaldo Neves said: “Thailand is a very important market for Etihad, this is demonstrated by our continued expansion into the market with two new destinations this year, and further by this Memorandum of Cooperation with the Tourism Authority of Thailand to drive leisure travel. This agreement will help further strengthen our relationship with the Kingdom of Thailand and Etihad’s position in the market, reinforcing our commitment to deliver extraordinary travel experiences.”

For her part, TAT governor Thapanee Kiatphaibool remarked: “Our partnership with Etihad marks a significant milestone in advancing Thailand’s position as a preferred global destination. With Etihad’s extensive network and world-class service, we are confident that this collaboration will inspire more travellers to explore the rich culture, natural beauty, and wellness offerings of Thailand. Together, we aim to deliver unforgettable experiences and reinforce Thailand’s appeal as a year-round destination for international visitors.”

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