Blackmagic Announces Price Increase for the Just-Announced PYXIS 12K Due to US Tariffs

Well, that was fast. Just days after kicking off NAB Show 2025 with a bang with the announcement of a new PYXIS 12K, the cinema camera that was announced with a retail price of $4,995 for US markets has now seen its price increase roughly 32% to $6,595.The move, as you might guess, comes in response to tariffs being implemented by the Trump administration in the United States. Now, a lot could still change, of course, but as of right now, this is the new price for the Blackmagic PYXIS 12K.Other Blackmagic cameras and accessories are going to see some price changes, and the entire camera industry overall is very likely to see similar price hikes as well. For now, though, let’s look at the Blackmagic PYXIS 12K and explore what it can offer at this new price point.Blackmagic Design’s Statement on the Price IncreaseWhile we don’t have too much to go on just yet, just days after Blackmagic Design CEO Grant Petty released a marathon livestream to kick off NAB 2025 with all of the company’s new products and announcements, the pricing is going to change. From a statement shared on Blackmagic Design’s Facebook page, all we have to go off of is the following: “Most products in the USA have increased and please check our web site for details. DaVinci Resolve and Blackmagic Cloud prices remain the same. It's also worth noting the price increases only affect the US and prices in other counties are currently unchanged.” So, that’s all we’ll report on for now. But rest assured, there will be more to this story and most likely more updates to come.Blackmagic PYXIS 12KIn all honesty, the price point for the PYXIS 12K already appeared almost too good to be true. Basically, it is the same camera as the URSA Cine 12K stuffed into the PYXIS body; the PYXIS 12K is still likely to be a powerful and popular cinema camera for solo shooters and small, indie film crews. This 12K upgrade to the PYXIS 6K model will feature a full-frame 36 x 24mm RGBW sensor up to 12288 x 8040 resolution, 16 stops dynamic range, and the choice of EF, PL, or L Mount. Blackmagic has also revealed that the PYXIS 12K will also be able to record Blackmagic RAW with proxies directly to dual CFexpress media recorders. Both the 6K and 12K PYXIS models will be able to record 12-bit Blackmagic RAW and extremely small H.264 proxy files at the same time. Here are the full specs and the new price point for US markets. Large-Format Full-Frame 12K Sensor16 Stops of Dynamic RangeBlackmagic RAW up to 12K 3:2 Open GateBuilt-In Optical Low-Pass FilterTwo CFexpress Card Slots, USB-C PortCompact Form with Switchable Side Plates4" HDR LCD Touchscreen10GbE Ethernet Port, 10GHDBase-T SupportHFR Button & Three Assignable ShortcutsMini-XLR & 3.5mm Audio InputsPrice: $6,959 (is the new reported price update; B&H currently still shows the original price for now)

Apr 7, 2025 - 20:02

Blackmagic Announces Price Increase for the Just-Announced PYXIS 12K Due to US Tariffs

Well, that was fast. Just days after kicking off NAB Show 2025 with a bang with the announcement of a new PYXIS 12K, the cinema camera that was announced with a retail price of $4,995 for US markets has now seen its price increase roughly 32% to $6,595.

The move, as you might guess, comes in response to tariffs being implemented by the Trump administration in the United States. Now, a lot could still change, of course, but as of right now, this is the new price for the Blackmagic PYXIS 12K.

Other Blackmagic cameras and accessories are going to see some price changes, and the entire camera industry overall is very likely to see similar price hikes as well. For now, though, let’s look at the Blackmagic PYXIS 12K and explore what it can offer at this new price point.

Blackmagic Design’s Statement on the Price Increase

While we don’t have too much to go on just yet, just days after Blackmagic Design CEO Grant Petty released a marathon livestream to kick off NAB 2025 with all of the company’s new products and announcements, the pricing is going to change.

From a statement shared on Blackmagic Design’s Facebook page, all we have to go off of is the following:

“Most products in the USA have increased and please check our web site for details. DaVinci Resolve and Blackmagic Cloud prices remain the same. It's also worth noting the price increases only affect the US and prices in other counties are currently unchanged.”

So, that’s all we’ll report on for now. But rest assured, there will be more to this story and most likely more updates to come.

Blackmagic PYXIS 12K

In all honesty, the price point for the PYXIS 12K already appeared almost too good to be true. Basically, it is the same camera as the URSA Cine 12K stuffed into the PYXIS body; the PYXIS 12K is still likely to be a powerful and popular cinema camera for solo shooters and small, indie film crews.

This 12K upgrade to the PYXIS 6K model will feature a full-frame 36 x 24mm RGBW sensor up to 12288 x 8040 resolution, 16 stops dynamic range, and the choice of EF, PL, or L Mount.

Blackmagic has also revealed that the PYXIS 12K will also be able to record Blackmagic RAW with proxies directly to dual CFexpress media recorders. Both the 6K and 12K PYXIS models will be able to record 12-bit Blackmagic RAW and extremely small H.264 proxy files at the same time.

Here are the full specs and the new price point for US markets.

Large-Format Full-Frame 12K Sensor
16 Stops of Dynamic Range
Blackmagic RAW up to 12K 3:2 Open Gate
Built-In Optical Low-Pass Filter
Two CFexpress Card Slots, USB-C Port
Compact Form with Switchable Side Plates
4" HDR LCD Touchscreen
10GbE Ethernet Port, 10GHDBase-T Support
HFR Button & Three Assignable Shortcuts
Mini-XLR & 3.5mm Audio Inputs

Price: $6,959 (is the new reported price update; B&H currently still shows the original price for now)