Mario Badescu expands South Korea presence with Jeju Island openings

With new counters in the Sungsan Ferry Terminal Shop and Jeju International Convention Centre, the brand is bringing its potent skincare solutions to more South Korean consumers.

Mar 26, 2025 - 15:24
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Mario Badescu expands South Korea presence with Jeju Island openings
The Jeju Island stores offer locals and travellers Mario Badescu’s skincare range, from hydrating facial sprays to acne treatments

Mario Badescu Skin Care is expanding its presence in South Korea with the opening of two retail locations on Jeju Island.

The Jeju outlets mark a milestone for the brand as it continues to strengthen its footprint in travel retail. The counters – located in the Downtown Main Shop of the Jeju International Convention Centre and the Sungsan Ferry Terminal Shop – offer the brand’s skincare essentials, from hydrating facial sprays to targeted acne solutions.

The expansion into Jeju Island reflects Mario Badescu’s commitment to making its ‘simple, effective and results-driven’ skincare products accessible to an even broader audience.

The Jeju International Convention Center and Sungsan Ferry Terminal Mario Badescu outlets increase brand visibility and enhance consumer reach on the island

“Our expansion into Jeju Island is an exciting milestone as we continue growing in South Korea,” said Mario Badescu Skin Care CEO Jack M. Cabasso.

“This region is home to a skincare-savvy consumer who values high-quality, effective formulas. We’re thrilled to bring Mario Badescu to more people, whether they’re discovering us for the first time or stocking up on their trusted favourites.”

Founded in 1967 and rooted in European skincare traditions, Mario Badescu is committed to delivering solutions for every skin type and concern. ✈