Official Images of the Jordan Luka .77

Name: Jordan Luka .77Colorway: Black/Hyper Pink/Barely GreenSKU: HF0806-101MSRP: $100 USDRelease Date: April 8Where to Buy: NikeUpdate: While Luka Dončić and the Los Angeles Lakers are busy gearing up for the playoffs, the newly-added superstar has also upgraded his footwear rotation ahead of the big games to come. Jordan Brand and Dončić are not only dropping their Jordan Luka 4 in early April, they are launching the outdoor basketball-oriented Jordan Luka .77 as well. Previewed previously below, we now have a complete set of imagery to follow the model's official announcement. Previewed here in "Hyper Pink," the shoe sports a high-abrasion mesh, full-length dual-density foam, and his typical IsoPlate for stability. Release is set to take place on April 8 via Nike and select retailers at a price of $100 USD.Update: Earlier this week, rumors of a new silhouette, the Jordan Luka .77, hit the net. Reported then as a lifestyle model, we saw Dončić wear it during his warm-ups against the Milwaukee Bucks last night, clarifying that it is actually a takedown model that will be dropping. While our first look at the shoe is limited, it does feature Air Zoom technology, as described by the toe branding. This lead colorway of "Black," "Hyper Pink" and "Barely Green" offers contrast across the slightly-higher cut model that is joining the Luka 4 on shelves next month. Release for the two is set to take place on April 8 with this pair being made available at a starting price of $100 USD via Nike and select retailers. Stay tuned for more info regarding the sneaker as seven additional colorways are said to be coming soon.Original Story: Luka Dončić is staying busy off and on the court. Making a splash since arriving on the Los Angeles Lakers, the sharp shooter is set to launch a new lifestyle sneaker called the Jordan Luka .77. The date has been set to coincide with the release of the Jordan Luka 4, his fourth signature shoe with the Jordan Brand.The Jordan Luka .77 is slated to be available in all sizes including grade school sizing. Coming right after the massive trade that sent shockwaves through the NBA world, the internet has uncovered eight SKUs tied to the new colorways set for his Jordan Luka .77 lifestyle sneaker. While no images of the shoe has been made available at the moment, fans can expect a "White/Gym Red-Black" pair as well as one in "Football Grey/Vapor Green-Laser Blue-White," "Black/Hyper Pink-Barely Green," "University Blue/Red Orbit-White-Blue Tint," "Bright Mango/Black," "White/White-Black-Fire Red," "White/Grey Fog" and "Black/Anthracite-Pink Prime."Different from his signature sneakers, these lifestyle versions are expected to be designed to complement his on-court performance line. The Luka .77 will give fans a new off-court offering that is both Jordan Brand coded and Luka-inspired. The Jordan Luka .77 arrives on April 8.Click here to view full gallery at Hypebeast

Mar 27, 2025 - 19:32

Name: Jordan Luka .77
Colorway: Black/Hyper Pink/Barely Green
SKU: HF0806-101
MSRP: $100 USD
Release Date: April 8
Where to Buy: Nike

Update: While Luka Dončić and the Los Angeles Lakers are busy gearing up for the playoffs, the newly-added superstar has also upgraded his footwear rotation ahead of the big games to come. Jordan Brand and Dončić are not only dropping their Jordan Luka 4 in early April, they are launching the outdoor basketball-oriented Jordan Luka .77 as well. Previewed previously below, we now have a complete set of imagery to follow the model's official announcement. Previewed here in "Hyper Pink," the shoe sports a high-abrasion mesh, full-length dual-density foam, and his typical IsoPlate for stability. Release is set to take place on April 8 via Nike and select retailers at a price of $100 USD.

Update: Earlier this week, rumors of a new silhouette, the Jordan Luka .77, hit the net. Reported then as a lifestyle model, we saw Dončić wear it during his warm-ups against the Milwaukee Bucks last night, clarifying that it is actually a takedown model that will be dropping. While our first look at the shoe is limited, it does feature Air Zoom technology, as described by the toe branding. This lead colorway of "Black," "Hyper Pink" and "Barely Green" offers contrast across the slightly-higher cut model that is joining the Luka 4 on shelves next month. Release for the two is set to take place on April 8 with this pair being made available at a starting price of $100 USD via Nike and select retailers. Stay tuned for more info regarding the sneaker as seven additional colorways are said to be coming soon.

Luka Dončić to Launch Lifestyle Sneaker Jordan Luka .77 Jordan luka 4 dallas mavericks release info HF0806-101

Original Story: Luka Dončić is staying busy off and on the court. Making a splash since arriving on the Los Angeles Lakers, the sharp shooter is set to launch a new lifestyle sneaker called the Jordan Luka .77. The date has been set to coincide with the release of the Jordan Luka 4, his fourth signature shoe with the Jordan Brand.

The Jordan Luka .77 is slated to be available in all sizes including grade school sizing. Coming right after the massive trade that sent shockwaves through the NBA world, the internet has uncovered eight SKUs tied to the new colorways set for his Jordan Luka .77 lifestyle sneaker. While no images of the shoe has been made available at the moment, fans can expect a "White/Gym Red-Black" pair as well as one in "Football Grey/Vapor Green-Laser Blue-White," "Black/Hyper Pink-Barely Green," "University Blue/Red Orbit-White-Blue Tint," "Bright Mango/Black," "White/White-Black-Fire Red," "White/Grey Fog" and "Black/Anthracite-Pink Prime."

Different from his signature sneakers, these lifestyle versions are expected to be designed to complement his on-court performance line. The Luka .77 will give fans a new off-court offering that is both Jordan Brand coded and Luka-inspired. The Jordan Luka .77 arrives on April 8.

Click here to view full gallery at Hypebeast